We’ve just finished the build on an e-commerce site for Sydney Diamante and Dance Supplies.
This business is family-run, and the brief was to make it fun and friendly rather than corporate, as owner Helen McGrath treats her customers with old-fashioned friendship and courtesy. ”Plenty of sparkly bits” was the order, and we’ve fulfilled that with a gently animated background, and sparkly backgrounds for several images including deep-etched dresses and other decorated items in the site’s photo galleries.
The e-commerce side features a shop where people can buy a range of diamantes, decorations and sew-on stones for dress and costume decoration. It’s very easy to use for visitors. Behind the scenes lies a complex pricing structure driven by the powerful WooCommerce software. Complex it may be but it will be easy for Helen to update and add to. For visitors who don’t want to shop online we have provided a downloadable order form.
Sydney Diamante’s clients include stage shows such as Fame, Dr Zhivago, Spamalot and more, and Helen has decorated costumes for So You Think You Can Dance and Underbelly Razor among others. Her services are highly sought after and when you see her gallery you’ll understand why.
Sydney Diamante is one of the biggest suppliers of Swarovski diamantes in Australia to the dance and theatrical world; we know its new website will keep it at the top of the tree.