Our latest build – DSK Painting and Decorating

Posted by | Websites | No Comments
DSK Painting and DecoratingDSK Painting and Decorating is based in Sydney's inner west and works across Sydney. Owner Daniel wanted a bright but professional site into which he could upload photos from his recent jobs and post testimonials from happy clients. We chose a clean theme that's optimised for mobile use and allows users to access all the important things from a very graphical home page. We can also recommend Daniel's painting services as we have used them… which is what led to us building a website for Daniel! Visit the site at - and ask Daniel for a quote if you need painting done around your home or office. He will give you a great price; mention you read about his site here.

When imitation goes beyond flattery

Posted by | Services, Writing and Editing | No Comments
Imitation is said to be the sincerest form of flattery, according to the old adage. But when does imitation blur the line and become plagiarism? It's very tempting to copy and paste from the internet; after all the information is there and who is going to notice? People copy and paste all the time, right? Here's a quick reference to keeping out of trouble online. There's a right and wrong way to use other people's work you come across on the internet. Let's have a look at the definition of plagiarism according to, a website aimed at the education industry but relevant to all of us: Read More
AAIC 2013

Websites: Africa Australia Infrastructure Conference 2013

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We have been working with OctoberFirst Consulting for several years now, and assisted with web development, marketing and promotion for last year's inaugural Africa Australia Infrastructure Conference. Getting a new international conference off the ground is always a challenge, and the hard work paid off, with the Conference a success and plenty of interest from sponsors and speakers for this year's event. This year the website we have developed has a new face and a streamlined booking system. We are assisting with conference management too for the 2013 conference, and look foward to a lively and multicultural event.

Websites: Comptel

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The Comptel team wanted a new look for their ageing website, and with WordPress they got a sleek site they can edit themselves - another tick on their wish list. Comptel works with businesses rather than individuals, and the new site better shows off their professionalism. Stock images in the slider are conceptual and fresh, and work well with the blue sky background. Additional coding from Cyrius Media. Visit this site at

Why websites are still relevant as a means to advertise your company

Posted by | Marketing, Services, Social Media, Websites | No Comments
I read a great article on the Smart Company website this morning. Author Craig Reardon argued the case for the ongoing existence of websites as marketing tools amid the wash of social media and sexy apps. Websites, he said, provided excellent opportunities for promoting a call to action within a marketing campaign. And unlike social media sites, where you are constrained by the design confines provided by those sites, on your own website you can do as you wish with the size of your advertising campaign images and the associated copy. Yes, social media is undoubtedly a necessary tool for most businesses these days, especially if you are engaging Gen X and young adults. But don't discount the value of your website, and keeping it up to date and relevant. Don't throw all your advertising into social media and leave your website looking stale. So, think about this. How can you use your website better? Can you offer your clients an online booking service via your website? Can you offer your clients something special if they jump onto your site after finding you on social media? (For example, you have a special landing page for these visitors and you might offer them something for nothing or a 5% or 10% discount on your services only available by visiting that page.) If you sell products via a traditional shop, why not also put a shopfront on your website so people who can't make it to your shop can buy from your site? It's not expensive in the big scheme of things - we can develop and integrate a shopfront from as little as $500 on top of your ordinary website, and that includes your SSL certificate - and your business then becomes national or international... wherever you want to take it, essentially. Websites will stay an integral part of marketing for years to come; they can provide a more in-depth look at what you do than social media does, but both options work hand in hand to promote your business. Chat to us about how we can help you promote an integrated look and feel across your social media and website, and how campaigns could work for you.

Websites: RydeNFly

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Our latest build is for new kid on the block in the airport shuttle business, Frank Di Palma of RydeNFly. Frank's shuttle service covers Sydney's northern districts, taking passengers to and from Sydney Airport, Darling Harbour and the CBD. The immaculate new 14 seater bus is also available for charter. Frank's brief was that he wanted a small and simple site, with the ability to take shuttle bookings. Like his bus, he wanted it clean and crisp. Frank is delighted with his site, and tells us the booking forms work a treat; he gets instant emails on his smart phone. Oh, and the site has, like any modern site should, a mobile version for execs on the go wanting to book a shuttle. Visit
It's About Time Fitness

Websites: It’s About Time Fitness

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Our newest client Helen James of It's About Time Fitness is delighted with her new website which we completed this week. Helen works mainly with mature women over forty who want to get fit but for whatever reason don't like traditional gyms and fitness centres, and offers personal training and group fitness in the great outdoors - namely in a gorgeous park in Sydney's inner west. She wanted a clean and simple design that would work with her corporate blue and pink colours. Helen is going to use the site not just as a business card but as a blog too with regular health and fitness tips. In the back end we have all the features she needs including anti-spam measures, captcha on forms, caching to enhance performance, one-click backup and more. When her social media accounts are up and running we'll be adding those too. In the meantime we're working on her SEO. If you'd like a gorgeous site like this one, do contact us!

A new website for RBF

Posted by | News, Portfolio, Services, Websites | No Comments
I've been building and maintaining the website for umbrella chamber of commerce Ryde Business Forum since January 2001, and today loaded up and gave the final tweak to the fifth website I've built for the organisation. It had been in the back of my mind to build a WordPress site for the Forum since last winter; the more I work with WordPress the more I like it both as a platform to build on and as an editor when the site is up. Read More